Donation fundraising letters, free samples, examples, templates how to write successful request letters.

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Glossary of direct mail terms

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Use this form to request a firm, flat, written quote. Flat means the quote is all-inclusive. It covers writing, research, design, consultation, revisions and more. Firm means the quote won't change later on. No surprises. Unless you change something, what Alan Sharpe quotes is what you pay. You must complete all boxes that are bold and have an asterix like this*.
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Project type:
Dimensions:	Describe the physical dimensions of your project. Be specific. For example: "#10 window envelope, 8 1/2'' x 11'' fundraising letter, copy both sides, 3 1/2'' x 7'' reply coupon, #9 BRE."

Purpose:	Describe the goal of your project. Be specific. For example: "This acquisition letter must acquire new donors."

Background:	Which of these items can you give us before we start?
	your creative brief previous direct mail packages campaign brochures information about your services surveys of your donors donor and client testimonials your case for support
Timeline:	When do you need this? Give two dates: 1. When you need the first draft. 2. When you need the final draft. ("ASAP" is not a valid answer . . .)
First draft:
Final draft:
Terms*:	My standard policy for first projects with new clients is to receive a signed Letter of Agreement (see sample here) and half of my professional fee in advance. Are these terms acceptable? Yes, we agree with your terms No, we do not agree with your terms
Budget:	What is your budget for the portion of this project you are asking Alan to quote?

How?:	How did you hear about our services?

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Raiser Sharpe is a division of Alan Sharpe Consulting, Inc.